I've just been looking at this fantastic example of 3D used within a website. This is Valentino Garavani's virtual fashion museum ( http://www.valentinogaravanimuseum.com/enter-the-museum ) which provides an overview of the designer's career. (In my initial research I thought that this was just a downloadable application but it can in fact be viewed from the browser.)
While it uses Unity and I plan to use WebGL, its overall feel is similar to what I would like to achieve. Obviously it is on a much larger scale than mine will be, but in terms of navigation it is quite similar to what I had envisaged - the user clicks on an object to retrieve information about it (see the second image above) and can click in the direction they wish to travel as a means of navigating through the different rooms. Sometimes the navigation can be glitchy; there were a few times when I tried to navigate in a particular direction but the trajectory was too far so I ended up getting stuck behind a staircase or in a corner, but I imagine there are always going to be issues like this in any similar application. I hope to avoid them but time will tell how the finished project will work.
I love the overall aesthetic of this application, and it is definitely the best example of an online museum that I have found so far.
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